THE WORLD’S LEADING BICYCLE LIFESTYLE SHOW COMES TO VIENNA.
In collaboration with the Adam Mickiewicz Institute erboo will take part in this year’s premiere of the Berlin Fahrradschau – Wiener Fahrradschau. This lifestyle show is organised for cycling enthusiasts from all over Europe. Our common goal is raising awareness of contemporary Polish culture.through foreign audience.
The exhibition is organized by Culture.pl as a part of its program to promote Polish design worldwide.
Culture.pl: promoting Polish artists and designers worldwide
The goal of Culture.pl, the Adam Mickiewicz Institute’s flagship brand, is to promote Poland and Polish culture abroad. Through the presentation of high-quality initiatives and events in the fields of art, music, and design, Culture.pl aspires to introduce an international audience to contemporary Polish culture. The Culture.pl website provides daily fresh information on the most exciting Polish cultural events worldwide; it is also the biggest and most comprehensive source of knowledge about Polish culture. A special section dedicated to Polish design includes information about the latest trends, and the newest projects by Polish designers – the young and up-and-coming and the well-established and world-renowned.
Worldwide promotion of Polish design and its continuous support is one of the Adam Mickiewicz Institute’s main priorities. Design serves as a platform for the presentation of contemporary Polish culture and the promotion of Polish creativity. Our success in the pursuit of this goal has been possible thanks to fruitful cooperation with such renowned partners as Ventura Lambrate (Milan), London Design Festival, Maison&Objet (Paris), Paris Design Week, DW! São Paulo Design Weekend, Inno Design Tech Expo (Hong Kong), Business of Design Week (Hong Kong), Istanbul Design Week, International Furniture Fair Singapore, Design Trade Copenhagen, International Contemporary Furniture Fair (New York), Wanted Design (New York), Stockholm Furniture and Light Fair, What Design Can Do! (Amsterdam), Dutch Design Week (Eindhoven) and Wallpaper*.